Monthly Archives: November 2013

Get to Know Our DSU Scholarship Winners

Greetings to all you DSU students out there—both current and potential!  A few weeks ago, we announced the DrivingSales University (DSU) scholarship winners. We wanted to give you a chance to get know the three dealers pursuing a DSU Marketing

Posted in Blog

Campaign Value Propositions

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The free download for November is the Campaign Value Propositions worksheet. What makes your dealership different from your competitors? Why should a customer care? The Campaign Value Propositions worksheet can help you identify your unique customer benefits and build value in

Posted in Free Downloads

A Focus on Training and Marketing

At this year’s DrivingSales Executive Summit (held in October at the Bellagio Las Vegas) two major topics emerged. The first surfaced on day one when keynote Leif Babbin, a retired Navy SEAL Officer, talked about the critical importance of training.

Posted in Blog

New Content for November

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DrivingSales University is constantly working to provide the most effective learning possible. We have recently updated our “Process” curriculum to add more “how-to” and skills building information and exercises designed to help guide the learner. We have added more activities,

Posted in New Curriculum